What: Ad:Tech
Where: The Javits Center, New York
When: November 2-3, 2016
More information: http://ny.ad-tech.com/

We are excited to announce that we will be an exhibitor at Ad:Tech New York, November 2-3, 2016!

No event brings more leading digital marketing and advertising brands, agencies, publishers, and technology solutions providers together under one roof. Making all of the digital marketing magic possible is leading-edge software, software that must meet the highest levels of usability, performance, reliability, and security. The uniquely high standards of the digital marketing world can only be met through rigorous, comprehensive functionality, compatibility, load, performance, and security testing, the kind of work that we do for brand-side and agency-side clients every day of the week while performing schedule and budget magic that makes everyone a hero, too.

As one of the top full-service software testing and quality assurance service providers in North America, iBeta Quality Assurance has an important message to bring to the leaders of digital marketing. Our message begins with the statement that #QualityIsNotOptional. 2016 is a year chock full of stories of quality failures that are tarnishing brands big and little, eating profits, shaking the faith of customers, and altering competitive landscapes. It’s not enough anymore to be first with gee-whiz tech because we have all gotten used to the avalanche of changes that digital transformation has brought us. Cool tech that is all hat and no cattle, all sizzle and no steak, is just a waste of our customers’ precious time. Now, business is moving back to the bare-knuckles fight of tight, competitive markets and real product differentiation, differentiation that begins and ends with quality. And iBeta is exactly the right kind of company to help.

We are looking forward to seeing our numerous friends in the digital marketing world, and making new ones. The shear density of world-leading talent at Ad:Tech will be intoxicating.

See you there!